about us.
lemontank’s core mission is to get young people’s ideas valued in the creative process of marketing, and to help amazing new talent find routes into creative work.
Marketing teams and agencies often struggle to get diverse creative input from young people, so we built a better way.
our values
1
value young voices
value young voices
We put young people’s perspectives at the heart of every project - their opinions and ideas are heard, credited, and fairly paid for.
We put young people’s perspectives at the heart of every project. Their opinions and ideas are heard, credited, and fairly paid for.
2
diversity drives creativity
diversity drives creativity
We build teams that reflect the world: diverse in gender, sexuality, ethnicity and social background, so our work is richer and more relevant.
We build teams that reflect the world: diverse in gender, sexuality, ethnicity and social background, so our work is richer and more relevant.
3
keep it real
keep it real
We stay true to our team’s authentic input, use their words, and create work that feels honest, accessible and unpretentious.
We stay true to our team’s authentic input, use their words, and create work that feels honest, accessible and unpretentious.
4
deliver with care
deliver with care
We produce high-quality work that meets the brief, arrives on time and is immediately useful.
We produce high-quality work that meets the brief, arrives on time and is immediately useful.
who we are
Our best-in-class workshop facilitators, strategists and creative directors shape and develop ideas and narratives. Their portfolios include work with Google, Apple, TikTok, Netflix, YouTube, King Games, Universal and the Olympics.
lemontank founder Jacob Rickard is a creative consultant and specialist in developing cut-through marketing ideas. He was a BBC Radio 1 producer for 12 years, playing a key role in storytelling for young audiences.
